Entrepreneurship Basics

Course Description

• Understand the key types of start-up firms and their distinguishing characteristics.
• Gain insights into the basic model of the entrepreneurial process.
• Learn to identify opportunities in various industries and assess entrepreneurial ventures.
• Develop the ability to formulate innovative business ideas.
• Recognize the practical challenges and solutions in entrepreneurship.
• Explore real-life case studies and discuss the entrepreneurial journey of successful businesses.
• Be equipped with the skills needed to start and manage their own ventures.

Level expectations

• The course includes from the inception of a business idea to practical challenges and scaling strategies.
• Examples like Zameen.com, Uber, and Dropbox offer real-life context.
• Engage with practical exercises such as opportunity identification and business model creation.
• Each module contains theoretical explanations and real-world applications, enhancing learning.

Content

• Introduction to Entrepreneurship
• Types of Start-Up Firms
• Basic Model of the Entrepreneurial Process
• Entrepreneurial Opportunity Identification
• Practical View of Entrepreneurship
• Challenges in Entrepreneurship
• The Role of Value Creation
• Scaling and Growth in Start-Ups
• Legal and Ethical Considerations
• Financing the Start-Up